Bassel Ounah’s contributions to immersive technologies and marine conservation extend beyond his leadership roles at Neptune’s Submerge and Apnea Zone. His unique approach to integrating advanced technology with freediving and marine awareness positions him as a trailblazer in the diving and tech industries. Ounah’s work demonstrates a forward-thinking mindset, focusing on sustainability and education, particularly through collaborations with Salford University, which has played a vital role in developing the innovative technologies underpinning his company.
One of the aspects of Ounah’s career is his dedication to innovation in freediving training. He has redefined how divers experience underwater environments using AR and VR technology. What sets his approach apart is the emphasis on safety. Freediving, known for its physical and mental demands, often presents significant risks. Through immersive technology, Ounah allows divers to train in simulated environments that closely mimic real-life conditions, allowing them to practice safely before venturing into the open ocean. This development has been bolstered by collaboration with the Center of Digital Innovation (CDI) and the Centre for Sustainable Innovation (CSI) at Salford University, Manchester, which has helped enhance the immersive underwater experiences offered by Neptune’s Submerge.
Ounah’s interest in marine conservation is deeply personal. His early exposure to the ocean, thanks to his upbringing in a coastal area, instilled a deep respect for marine life. This passion has influenced much of his work, particularly his efforts to integrate environmental awareness into the training programs at Neptune’s Submerge. Through various initiatives, such as the Drops in the Oceans campaign, Ounah highlights the importance of protecting marine ecosystems, specifically coral reefs, which are vital to ocean health.
Apart from his work with Neptune’s Submerge, Ounah has made significant strides in marine education through his leadership at Apnea Zone. Based in Dubai, Apnea Zone promotes not only freediving but also a variety of underwater activities, including spearfishing and mermaiding, a performance art where individuals swim in mermaid tails to create a fluid, mythical underwater experience. Apnea Zone’s programs are structured to ensure participants develop a solid understanding of the underwater world and the importance of preserving it. Ounah’s leadership in this area showcases his ability to balance education and entertainment while fostering environmental awareness.
Ounah’s work is recognized internationally, with a particular focus on his innovative use of immersive technologies in both the UK and UAE. His expertise has attracted the attention of academic institutions and tech developers alike, leading to collaborations with major universities and tech firms. These partnerships have allowed Neptune’s Submerge to become a leader in developing new ways to train divers, ultimately enhancing the safety, efficiency, and enjoyment of underwater activities.
Ounah has also been active in the tech community, focusing on exploring how immersive experiences can benefit a broader range of industries. He has often spoken about the potential for AR/VR to revolutionize fields beyond diving, from education to tourism. His expertise has led him to explore the integration of these technologies in classrooms, where students can experience virtual underwater environments as part of their studies on marine biology and conservation. This has led to some exciting developments in how these subjects are taught, helping students gain a more profound appreciation for the importance of marine ecosystems.
Ounah’s passion for teaching extends beyond technology. He has written extensively about the mental and physical health benefits of freediving and underwater activities. His contributions to several marine publications highlight his deep understanding of the positive impacts that these activities can have on mental well-being. According to Ounah, freediving is not just about physical endurance; it requires immense focus and mental clarity. This aspect of diving has become a central theme in his teaching, as he encourages students to connect with themselves and the underwater world more deeply.
In his role as a thought leader, Bassel Ounah has been invited to present at conferences and events worldwide, where he shares his insights on the future of immersive technologies and their applications in environmental education. His presentations often focus on the potential for AR/VR to bridge the gap between human experience and the natural world, allowing people to connect with environments they might otherwise never encounter.
Ounah’s commitment to marine conservation remains at the core of his work. Through initiatives like the Drops in the Oceans campaign and his partnerships with environmental organizations, Ounah continues to push for greater awareness of the threats facing marine ecosystems.
In addition to his work with organizations, Ounah is also active in public policy as a candidate for the Manchester City Council. His campaign focuses on sustainability and promoting eco-friendly initiatives within the local community. His vision includes integrating technology to improve urban environmental practices.
Through his work at Neptune’s Submerge, Apnea Zone, and his advocacy for ocean conservation, Bassel Ounah exemplifies the potential for innovation to drive progress in both education and environmental sustainability. His contributions to the diving community, coupled with his passion for preserving the ocean’s beauty, ensure that his legacy will continue to inspire future generations of divers and conservationists alike.
